Journal of Advertising Research

ISSN 0021-8499Taylor and Francis Ltd.United Kingdom
ScopusSCImagoJIFMatched via identifier

Journal overview

Journal identity
Titles
Journal of Advertising Research
JOURNAL OF ADVERTISING RESEARCH TAYLOR & FRANCIS LTD
Key identifiers
ISSN
0021-8499
0021-8499
eISSN
1740-1909
NLM ID
Not available
Publisher / basic metadata
Publisher
Taylor and Francis Ltd.
Country
Language
English

Indexing & coverage

Current indexing summary
Scopus
Currently indexed

Scopus's Sources record lists this journal as active.

Indexing history
Coverage
1996–2026, 1972
Indexing services (MEDLINE, Embase)
Not available
Bibliographic inclusion (PubMed)
Not available
Full-text availability (PMC — not an indexing service)
Not available

Metrics

MetricYearValueQuartileRankSource
JIF20252.4Q16685JCR Impact Factor List 2025 — supplied dataset
SCImago Journal Rank (SJR) — 2025

Source: SCImago Journal & Country Rank — 2025 dataset. SJR is a metric published by SCImago, presented here as reported.

SJR
1.219
Best Quartile
Q1
H-index
107
Subject categories (quartile varies by category)
  • Communication — Q1
  • Marketing — Q2
More metrics
Coverage
1972, 1991, 1996–2025
Country
United Kingdom
Region
Western Europe
Publisher
Taylor and Francis Ltd.
Open Access
No
Open Access (Diamond)
No
Total documents (current year)
40
Total documents (3 years)
91
Total references
2710
Total citations (3 years)
336
Citable documents (3 years)
76
Citations per document (2 years)
2.85
References per document
67.75
Source details
Match confidence
Confirmed — two independent ISSNs agree
Matched via ISSN(s)
0021-8499, 1740-1909
SCImago Source ID
28180
SCImago Rank (across all SCImago source types)
3543

Publication activity

Publication activity
SCImago
2025
40 observed publications
Latest publication activity observed
2025
Current-year activity
Recent publication activity observed

Evidence sources: SCImago. SCImago's count is a source-reported aggregate figure; Crossref/OpenAlex/PubMed counts are distinct article records JCF Labs observed via each provider's own free API — none is guaranteed to be that journal's complete output for the year, and providers may disagree (this is expected, not an error). See this journal's own source evidence above for full context.

Subjects & categories

Subjects / categories
Subject area (SCImago)
MeSH (PubMed)
Not available
Coverage / history
Scopus:1996-2026; 1972